ICON, the interconnecting blockchain network, announced that both they and Line Plus have co-founded Unchain; a project which aims to create a number of decentralized application (dApp) services “while building synergies with ICON to expand the blockchain ecosystem.”

The ICON Team revealed that H.K Lee (Technical Director, ICON) would serve as CEO of Unchain. Justifying Lee’s appointment, the Tuesday announcement stated that he “currently develops and reviews dApp teams looking to collaborate with ICON.”

This joint venture takes blockchain and decentralization another step closer to being a part of our everyday lives.” – ICON

Whilst more details about Unchain will emerge in time, the ICON Team did reveal that the joint venture will make for a blockchain ecosystem that is powered by a token economy. So as to incentivize user engagement, rewards will be allocated to those who contribute to the Unchain network.

Unblock – a blockchain-centric subsidiary launched by Line Plus early last month – will work alongside ICON; vetting for suitable dApp services to subsequently integrate with Unchain.

Who is LINE?

Owned by the South Korean internet search giant, Naver Corporation, the Tokyo-based LINE Corporation are a multinational social platform that – having launched in 2011 – now receive more than 200 million monthly active users. LINE Messenger exists as Japan’s most popular messaging app. Whilst it is available globally, the app is particularly prevalent in Southeast Asia. LINE is far from a one-trick pony, however (check out their merchandise store in Times Square).

As for LINE Plus, they are focussed on increasing the overseas adoption of LINE Messenger. Just like the ICON Foundation, the LINE Plus Corporation – and its Unblock subsidiary – is headquartered in South Korea.

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